Micro Lesson #4: Leverage Principles in Fintech
How can you create a user experience that keeps people coming back?
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The answer lies in leveraging the power of psychology.
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Consider these four key principles to make it happen:
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1. ๐ง Cognitive Fluency: Simplify complex concepts for easy understanding.
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2. ๐จโ๐ฉโ๐งโ๐ฆ Social Connection: Connect people through community forums for loyalty.
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3. ๐คฒ Reciprocity: Give to get. Offer free trials or valuable content for credibility.
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4. ๐ Trust: Build trust with users through transparency and clear communication.
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By using these psychological principles, you can create a better experience for your users, leading to greater satisfaction.
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